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At the AY Fashion Week

At the AY Fashion Week GANT

Game of times

Ciao Milano! Come with us on an unforgettable journey to the fashion metropolis and let yourself be enchanted by the latest trends of the season at the AY Fashion Week. Whether on the catwalk or backstage – experience the motto "WELCOME TO THE UNEXPECTED" from the digital front row. In addition to our exclusive and unique location, the diverse brand stores in the AYFW Village and the international guest list: we embrace an experience that will not soon be forgotten thanks to our great partners and of course you. Grazie a tutti!

A message that inspired: With "Forever Undone" GANT drew attention to the constant development of the brand, but also of the individual. Thus, the vintage atmosphere was skillfully broken down by accents in industrial chic and juxtaposed past and future. Classic pieces of the brand gave us a glimpse into the archive, while personalized shirts were a stylish tribute to the uniqueness of the individual!