Hi, my lovelies! It’s Guido here. For this collection, my team and I looked to the enchanting winter sky for inspiration. We wanted to capture its breathtaking beauty – from the golden glow of sunlight to those mesmerizing Northern Lights. Take a look at the collection and add just the right touch of elegance and coziness to your personal style. I hope you’ll love the new designs as much as I do! Yours truly, Guido.

Hi, my lovelies! It’s Guido here. For this collection, my team and I looked to the enchanting winter sky for inspiration. We wanted to capture its breathtaking beauty – from the golden glow of sunlight to those mesmerizing Northern Lights. Take a look at the collection and add just the right touch of elegance and coziness to your personal style. I hope you’ll love the new designs as much as I do! Yours truly, Guido.

The new collection by Millie Bobby Brown is finally here, proving that fashion doesn’t need to be complicated. Embrace Millie's high-spirited approach to fashion and discover the collection here.

Dear all, Guido here! Prepare to embark on a stylish adventure with our new collection, inspired by the ethereal beauty of the Northern Lights and the timeless allure of nude. It's all about expressing your individuality with grace and ease. Yours truly, Guido.

Dear all, Guido here! Prepare to embark on a stylish adventure with our new collection, inspired by the ethereal beauty of the Northern Lights and the timeless allure of nude. It's all about expressing your individuality with grace and ease. Yours truly, Guido.

Supermodel Lorena Rae returns with a RÆRE collection as powerful as herself. These staples perfectly complete your wardrobe and complement even the simplest piece to guarantee elevation, no matter where or when. Discover the collection now and find your new favorite staples.

Laura Giurcanu’s latest collection is a shout-out to authentic feelings, and it shows – bold, bright, and oh-so-fun. And guess what? Laura's bringing her bestie Diana along for the ride, doubling the fun vibes and fashion inspiration. Explore the collection now and find your new favorites.

Get ready to embrace the best of both worlds with socialite Cheyenne Ochsenknecht’s brand debut. Whether you're ready to swap your heels for boots or rock both just like her, this collection lets you embrace any mood without losing your charming edge. Explore the collection here.

noar studios' debut collection by Luisa Lion is the manifestation of dreams coming true. Born from the belief that everything should be crafted with love and purpose, this collection is an ode to her community – not just in spirit, but as they constitute the campaign images themselves. This collection adapts to any moment. Because, nothing occurs at random – discover the collection here.

Venture into the paradoxical world of Stargirl Kayla Shyx's latest collection – where the sweet nostalgia of Y2K meets the refined aesthetics of classic office staples. This drop revives the siren myth with a hyper-modern twist, blending everyday business with an extraordinary allure. Enter Kayla's world and discover your next fashion favorites.

Actress and producer Emma Roberts launches her latest exclusive collection with ABOUT YOU for anyone who enjoys fashion. It’s playful and feminine, always reflecting Emma’s signature style. Shop the charming collection and spice up your wardrobe.

Dear all, Guido here! For my newest collection, my team and I have come up with something truly special: a drop inspired by the sound of waves and the gentle touch of sand! Get excited for timeless Scandi-essentials in a wonderful color palette. Have fun and see you soon! Yours truly, Guido.

Dear all, Guido here! For my newest collection, my team and I have come up with something truly special: a drop inspired by the sound of waves and the gentle touch of sand! Get excited for timeless Scandi-essentials in a wonderful color palette. Have fun and see you soon! Yours truly, Guido.

Dear all, join us on a stylish journey in pieces crafted with love in flowy materials and fresh colors. Whether you've got a beach day, a night out, or a weekend getaway coming up, our collection is designed to give you the feeling of sunshine on your skin. Yours truly, Guido.

Introducing the latest Pacemaker Performance collection and our star fronting it: skater Benjamin Vogel. This is a tribute to skateboarding, one of the most influential subcultures tying sport, self-expression, and street style together. Explore the collection.

Meet CHEERIO* – the socks that are as cool as they are conscious. These aren't your average foot warmers. Crafted with style and care, they come in various designs and colors. Your feet – and the planet – will thank you.

Dear all, get ready to light up your wardrobe with my latest collection. Designed with your dynamic lifestyle in mind, these pieces seamlessly transition from office chic to city strolling and dinner dates. Let these bold, beautiful pieces become your go-to for all occasions. I can't wait for you to experience the freshness and vibrancy of this collection. Yours truly, Guido.

Dear all, get ready to light up your wardrobe with my latest collection. Designed with your dynamic lifestyle in mind, these pieces seamlessly transition from office chic to city strolling and dinner dates. Let these bold, beautiful pieces become your go-to for all occasions. I can't wait for you to experience the freshness and vibrancy of this collection. Yours truly, Guido.

Supermodel Lorena Rae is back with her latest RÆRE collection. The collection mirrors the model's off-duty style and is a good indicator of Lorena’s taste: cool and chic, with a 90s sensitivity to wear now and love forever. Shop the collection here.

Discover the latest collection with Florence by Mills, the brand of actor, producer, and gen Z icon Millie Bobby Brown. This time, it is a cozy blend of trendy looks and essentials to keep you warm and stylish. Embrace the playful versatility of the collection and add a whole lot of fun to your daily wardrobe.

Get ready to turn up the heat with the “sry dad.” collection by actress and content creator Maddy Nigmatullin. Inspired by the 2000s era, it takes a bold leap into the world of playful style. Think girly, glamorous silhouettes mingling with provocative prints, drenched in a Y2K vibe. With a baddie touch, this collection is all about making a statement. So, sorry Dad, but when it comes to style, there's no holding back.

Good things come to those who wait – one of your all-time favorites is back. Introducing the latest collection of Czech model and founder Tatiana Kucharova that hits the sweet spot between elegant, chic, and ethereal boho. Inspired by the French and Italian Riviera, the focus is on versatile looks for office days, brunch dates, as well as special occasions. Explore the collection and find your new iconic piece.

Dear all, after a lot of love and thought, I am proud to finally introduce you to my latest creation "Shape it”: underwear designed to seamlessly blend with your body. It's about more than just shaping – it's about celebrating your curves, providing reliable support, and empowering you to be the best version of yourself every single day. Yours truly, Guido.

Dear all, after a lot of love and thought, I am proud to finally introduce you to my latest creation "Shape it”: underwear designed to seamlessly blend with your body. It's about more than just shaping – it's about celebrating your curves, providing reliable support, and empowering you to be the best version of yourself every single day. Yours truly, Guido.

Renowned German soccer club FC Bayern Munich introduces its latest collection, bringing a playful mix of sporty basics and modern fashion-forward styles into the spotlight. Featuring comfortable sweatwear and pieces made from quality organic cotton, the range effortlessly fits into your everyday wardrobe across all kinds of occasions. Wear it with confidence.

Dear all, my latest collection is here to redefine intimate luxury, inviting you to indulge in the pleasure of quality well-fitting underwear. A promise of comfort and confidence all day long that tells the story of feeling comfortable in your skin. Empowering you to wear your unique story. Yours truly, Guido.

Content creator, entrepreneur, and curvy community advocate Cita Maass launches her first collection co-created by ABOUT YOU. With a focus on curvy silhouettes, Cita’s collection is all about clothing that celebrates self-confidence and women’s beautiful curves. The range blends chic everyday essentials with trendy occasion wear. This collection proves that soft femininity can still be powerful. Embrace it.

Dear all, I'm thrilled to announce the launch of my new loungewear collection. Crafted for those who value comfort, style, and elegance, each piece is made from high-quality materials that offer unparalleled relaxation and a touch of luxury. Because you deserve the best. Yours truly, Guido.