The ABOUT YOU Fashion Ball invites you into a fever dream of whispers and shadows—a surreal playground for the beautifully strange, where style merges with spectacle.
On September 26th, we take over the iconic Schmidt’s Tivoli Theater in the heart of Hamburg’s Reeperbahn for a night of ecstasy. Expect captivating shows from standout brands like adidas Originals, LASCANA, HUGO, and our very own Guido Maria Kretschmer, Hoermanseder and LeGer— each presenting a world of their own.
